Why Sink, When You Can Swim?

Have you ever felt trapped or stuck in a commitment, yet insisted to power through when the rational thing to do would be to change course or simply quit? Why is it so hard for us to take a step back?  I set out to write this blog post after reading an article about the […]

The Case for a One-feature Product

I would consider myself a pretty basic user when it comes to apps. I usually don’t pay for premium services, that was until I had a baby and desperately needed to get her to sleep. Before her birth, I used to find my music either on YouTube or Spotify – my music taste is quite […]

Stepping on Each Other’s Toes – Some Overlaps could be Priceless

Have you written a check lately? ‍ It might have been a while since you have given all the new ways to transfer payments these days. If you have, or if you remember the last time you did, then you may have noticed that you wrote the amount on the check twice – once  in […]