Q’s Toolkit for Scaling Startups

Scaling requires making many small decisions that undoubtedly have big impacts. It comes down to having answers ready when you need them most.

Q helps growing startups overcome internal and external scaling challenges.

Typical Scaling Challenges

While working with growing startups (usually after a Series B or Series C funding round), we’ve identified these commonly faced behavioral challenges:
Scaling knowledge management

Communication and challenges that were once simple become more straining, resulting in increased uncertainty, slower decision-making, and inefficient management of complex processes.

Scaling company culture
The risk of employee churn grows as the company expands. It’s vital to create a strong internal community that supports continued employee engagement and commitment.
Scaling company operations
There’s the need to create an organizational structure that can withstand rapid growth and maintain high quality standards, whether you have a team of 20, 200, or 2,000+.
Scaling user interaction
You must find new ways to interact with an influx of new users and retain existing users, while enabling user research capabilities.
Scale with Q

How Q Helps

We adapt our toolkit to study your users and create a tailored team based on your needs. Our process, which usually runs 1-2 months, involves:

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Scaling knowledge management

Communication and challenges that were once simple become more straining, resulting in increased uncertainty, slower decision-making, and inefficient management of complex processes.

Icons
Scaling company culture
The risk of employee churn grows as the company expands. It’s vital to create a strong internal community that supports continued employee engagement and commitment.
Icons
Scaling company operations
There’s the need to create an organizational structure that can withstand rapid growth and maintain high quality standards, whether you have a team of 20, 200, or 2,000+.
Icons
Scaling knowledge management
You must find new ways to interact with an influx of new users and retain existing users, while enabling user research capabilities.
Ask Q →

Who is Q?

We are an interdisciplinary team of 20 experts in human behavior-related fields with a combined 200+ years of experience.

We provide insights to improve customer experience, streamline knowledge transfer, analyze corporate culture, and resolve other behavioral challenges.

Our knowledge spans social psychology, user research, cultural anthropology, product strategy, behavioral economics, and service design.

What They Have to Say

"

Q asks questions to truly get to the real challenge and then conducts the research to gain insights. Some of their insights regarding our customers’ behaviour and preferences were surprising and unexpected, and others were already known to us. What was impressive was the way in which Q presented them in an organized and digestible way, bridging the information between what was new and overlooked.

Nir Marom, Co-founder, Nova-Lumos
"
Having Q’s team look at our problem with fresh eyes brought us to discover a simple and elegant solution. They managed to pin down a huge problem we were facing at Glowlit, and through a small change brought us to see a breakthrough in the conversion and retention numbers around the world.
Guy Soreq, Founder, Glowlit
"
Roy and his team were able to take data and transform it into concrete action steps. My team, our CEO and I could finally understand the real reasons behind why people weren’t signing up, which helped to both ease internal debates and dramatically boost the number of registered users.
Fredrik Liljedahl, Director, Start-Up Nation Central

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