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Cognitive Psychologist & Founder

Roy Bendor Cohen


is the Founder of Q Behavioral Thinking. He holds an M.A in Cognitive Psychology from TAU and is a Senior Innovation Facilitator at SIT (Systematic Inventive Thinking). Roy has eight years of experience leading innovation projects in multinational corporations and start-ups in more than twenty countries. He also lectures and facilitates practical workshops on different topics related to behavioral and cognitive sciences, such as: choice architecture, behavior design, creative problem-solving, behavioral economics and critical thinking.


Projects I worked on

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